Michael has more than twenty years’ experience in corporate communications and technology marketing in Europe and North America. His daily life is a well-balanced mixture of cat-herding, story-telling, and corporate bullet-catching.
He has worked both on the agency side and in small and large tech companies, acting as head of marketing and/or external communications counsel to a wide range of technology, corporate, financial services and public sector clients, including: Accenture, AOL Canada, Borland, Compaq, CNW Group, eBay.ca, H&R Block, Intel, itemus, Lotus, MDS, Sharp Canada, Travelocity,ca, and many others.
At Thornley Fallis, Michael’s role is to help clients make better connections with all of their audiences by combining, where appropriate, traditional and social media campaign elements.
In former roles, Michael led worldwide marketing for a large publicly-traded technology firm, was part of a team that took a software startup from zero to IPO in nine months, and ran the national technology and corporate practice groups for two of the world’s largest public relations agencies.
Recognized as a pioneer in social media, Michael has been an active blogger since early 2001 and is an active consultant on the integration of social media approaches within mainstream public relations. His personal blog, at http://michaelocc.com, was selected as one of the Top 10 Corporate Marketing Blogs worldwide.

























