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	<title>mesh conference &#187; bruce philp</title>
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		<title>meshU&#8217;s Kick-Ass Design Stream</title>
		<link>http://www.meshconference.com/blog/2009/02/23/meshus-kick-ass-design-stream/</link>
		<comments>http://www.meshconference.com/blog/2009/02/23/meshus-kick-ass-design-stream/#comments</comments>
		<pubDate>Mon, 23 Feb 2009 17:42:31 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[meshU]]></category>
		<category><![CDATA[bruce philp]]></category>
		<category><![CDATA[joshua porter]]></category>
		<category><![CDATA[luke andrews]]></category>
		<category><![CDATA[ryan singer]]></category>

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		<description><![CDATA[At the inaugural meshU last year, the design stream was standing-room only with furious note-taking done by many people. My sense is the design stream resonated so well because there&#8217;s huge interest in making sure that technology is user-friendly and accessible. In an age where it has become easier, quicker and less expensive to develop [...]]]></description>
			<content:encoded><![CDATA[<p>At the inaugural <a href="http://www.meshu.ca">meshU</a> last year, the design stream was standing-room only with furious note-taking done by many people.</p>
<p>My sense is the design stream resonated so well because there&#8217;s huge interest in making sure that technology is user-friendly and accessible. In an age where it has become easier, quicker and less expensive to develop online applications and services, design is more important than ever.</p>
<p>To that end, being able to learn and receive insight from some of the best designers can be invaluable for anyone &#8211; whether you&#8217;re a fellow designer, developer, entrepreneur, public relations, marketing or senior executive.</p>
<p>We live within an online ecosystem where online competition is fierce and the attention span of many consumers is shrinking. What it means is a Web site or application may only have one shot to capture the attention of the user. If the design falls short, it&#8217;s doomed even if a company&#8217;s products/services are terrific.</p>
<p>Given this landscape, we&#8217;re really excited about the design stream at meshU this year. It includes:</p>
<p>- Ryan Singer from <a href="http://37signals.com/">37signals</a>, whose presentation is <em>&#8220;Value Judgements in Interface Design&#8221;</em><br />
- Bruce Philp from <a href="http://www.brandengineering.com/home.html">GWP Brand Engineering</a>, talking about <em>&#8220;Ten Keys to a Branded User Experience&#8221;</em><br />
- Luke Andrews from <a href="http://dabbledb.com/">Dabble DB</a> on <em>&#8220;Responsiveness: the Perception of Speed in Web Applications&#8221;</em><br />
- Joshua Porter from <a href="http://bokardo.com/">Bokardo </a>looking at <em>&#8220;Design for Virality&#8221;</em></p>
<p>If you&#8217;re interested in design and hearing from some leading voices in the business, a ticket to meshU is a solid investment. Tickets are going fast so may want to register sooner rather than later.</p>
<p>Tickets can be <a href="http://www.inviteright.com/E19586DB">purchased here</a>. By the way, meshU is happening April 6 at the MaRS Collaboration Centre in downtown Toronto.</p>
<p><strong>More:</strong> One thing &#8211; and an important thing at that &#8211; that I forgot to mention about meshU was the terrific support form our sponsors, which include Microsoft, Edelman and the SMG Group.</p>
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